Ep. 47: 5 Signs You Need to be More Consistent with Your Salon Marketing

https://www.instagram.com/laurenlappin_

In this week's episode Lauren discusses 5 signs that you need to be more consistent with your Salon's Social Media Marketing.

The 5 Signs.

1. You are only posting one to two times per week, and when you do post, you're Panic-Posting.
2. You have no idea what your audience wants to see and hear from you. (Lauren's Secret Weapon = go to your DM's and look for questions that regularly come up and make content to answer those questions).
3. You too often pick content to post that feels easy and convenient. (You're not regularly hitting all of the 4 Content Pillars - Marketing, Education, Personal/Relatable and Inspirational/Entertaining).
4. Your engagement rate is low, or non-existent.
5. Your AMAZING New Offer is falling flatter-than-flat across your Socials channels.

Allure's Instagram: https://www.instagram.com/allure_lashbeautybar

Everything Lauren Lappin: https://www.laurenlappin.com.au

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This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com

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This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'.

Check them out on YouTube here and Subscribe to their Playlists: https://www.youtube.com/watch?v=NIGxBs8IPHM&list=PLzCxunOM5WFLOaTRCzeGrODz8TWaLrbhv&index=24